Strategies of Internet Marketing

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There is an article which is really useful for those who wants to start up their business through internet. Basically there are TWO questions which you have ask yourself.

1. Who is your customer?

- means who is your special customer and who is looking for you. You have to know what is your customer needs.

2. What is your offer?

- means what are you offering your customer and what you plan to sell and promote through internet marketing. You must elaborate well so that your customer understand so that they will approach you.

As we know that there are people buying online every single day. You as the seller should know what is best for the consumers and do enough research to expand your business so that we look outstanding. Or else business goes low and consumers reaching out for others, who are you going to blame on?

Well, there are FOUR strategies which can help you on starting an online business.

(image obtained from:

http://www.teamandadream.com/internetmarketing/Internet%20Marketing.jpg)

1. Online research

- What do you need to do from here? You need to do research regarding your competitors and know well how they expand their business and how did they did such great jobs. As in who are you main competitors. Research more on what ways are they using and their weaknesses so that you can beat up and come up with more relevant ideas.

2. Data Analysis

- After research, here come the second part which you have to analyse the data so that you will not be confuse for what you have been searching for. As through the first phase which is online research, you will be researching about your competitors, here you will be seperating the main strenghts and weakness of your competitors.

3. Strategy Development

- After knowing who is your target market and competitors, there you are able to start creating you marketing strategy. Understand your product well first then think who are your target audience whom will be interesting towards your product. Here it involves some planning where you need to do some brainstorming as what kind of methods you will be using and which you can and can't afford.

4. Monitoring performance

- After planning your marketing strategies, this is when you start you online business and monitor how things goes. Watch well so that you will not runaway from where you began with.

To all readers, what do you think about these strategies?

This may not help much, but still it is a way which can help you from all circumstances.

For more information on "Strategies of Internet Marketing", you can visit the url below.

Source of reference: Learn the Ultimate Internet Marketing Strategy from Free Marketing Zone, Retrieved 29th January 2010, Url - http://www.freemarketingzone.com/

-Rachel Kok-